Corporate events, whether formal or casual, are great sources of news and PR. They extend the message that your business can be a fun bunch at times. In addition, they also provide your employees with a chance to unwind, have some fun, and get to know their bosses outside of work. However, for the event to be memorable and truly exciting, organizing it properly should come first. This is where many people fail. They often think that organizing corporate events is quite simple. In reality, it is not.
At this point, you need to be detail-oriented. You need to make sure that every aspect of the event is taken care of. A missing detail can cause a massive effect, which is surely not good. For your event to have greater odds of being successful, you will need to avoid some mistakes. Here are some of the blunders that you need to avoid if you want to put a smile on everyone’s faces on the day of the event:
Mistake #1: Not Creating Committees
When you organize an event, you have multiple teams working on every aspect of the project. If you work only as a single team, you will find your pace sluggish—and that is something that you do not want to happen. For efficiency’s sake, you need to split your team into the following groups: food, program, marketing, logistics, documentation, and general services. You, as the head of the event, will take care of the most crucial task: coordination. You are the project manager, so you need to make sure that each team will meet their deadline.
Mistake #2: Not Picking the Right Time
Unless you are organizing a corporate anniversary, which is usually a fixed date, you need to be wise when picking a date. There are a few things that you always need to take into account: the workload of the employees, the schedules of the bosses, and the possible attendance of business partners and suppliers. Usually, the best days fall on a Friday.
Mistake #3: Not Choosing the Right Suppliers
If you are running a massive event, you will need to get some reinforcements. In this context, you will need to get the right suppliers, which should take care of the following: the food, the set design, the chairs and tables, the lights, and entertainment. If you want a more straightforward approach, why not call a company specializing in corporate event planning?
Mistake #4: Not Having Backup Plans
One of the most important rules that you need to keep in mind when organizing an event is Murphy’s Law: assume that everything will go wrong. With this in mind, you will need to have backup plans in case something goes wrong, such as a shortage of food and seats, technical problems, and supplier failures.
In the end, planning a corporate event should be done flawlessly and effortlessly. You can only do that if you avoid the most common mistakes committed by company heads and business owners themselves.